On the Internet today, there are many people who call themselves web designers and web design companies. Some people do it for fun, as a hobby or part-time. Part-time web design is not as serious as professional web design. You can also find web designers who don't have any formal training. Your web designer should have received formal training from an accredited school.
Relevant Experience
You should ensure that the web designer you hire for your project has relevant experience. A web designer with ecommerce experience is best if they are able to design an ecommerce website. A proposal should be submitted by your web design company along with a contract.
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Different types of websites
There are many types of websites: static HTML (brochure style), e-commerce with a shopping cart, database, Flash and one that has your own content management system. When you're looking for a web designer, all of these should be considered.
There are two types of web design companies: those that can make Flash headers for standard HTML sites and those who can make flash websites. A face-to-face meeting is the best way to choose a web designer company.
This allows you to discuss what you want your website to look like, as well as sketches and addresses to other websites. This allows the web designer to get to know you better and to provide a more accurate proposal.